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Analytics Tech Lead - Tag Manager in Charlotte, NC at Vaco

Date Posted: 11/26/2018

Job Snapshot

Job Description

Tech Analytic and Development professionals-are you looking to grow your career by applying your expertise to more complex projects with some of the nation's top companies? Let Vaco serve as your advocate in presenting you to clients who are looking for experienced Analytic Manager for Tag Management. Our recruiting staff gives you an advantage over your competition by promoting your strengths and assets directly to hiring managers while helping you to be more prepared for your interviews.

From keeping you up to date on market trends and industry expectations, to providing you with valuable insight into the company's culture, compensation expectations, and growth opportunities of specific clients, Vaco will give you the edge you need in today's highly competitive job marketplace. If you have a strong background as a Data Scientist and are looking to move your career forward, let Vaco open the door for you. Apply today!


As a key stakeholder in the digital analytics arena, your day-to-day responsibilities will include leading the development and design of tagging structures across digital platforms. Design & implementation with the appropriate granularity, and minimal system performance impacts, is critical. This includes assisting with the installation, configuration, administration, monitoring, maintenance, data governance and PII rigor of the tags in a tag management platform. Candidate will drive coordination with outside vendors and business partners. This person will also work as a senior member of the team to understand the needs of the business as a whole, its strategic direction and to identify initiatives that will allow the business to meet those goals. This involves driving the digital analytic tag development process, supporting Ally's digital analytics platform, determining priorities, expanding the tagging structure and managing impacts to the analyst reporting.

Responsibilities Include:

* Platform Support and Implementation: Must be able to lead a team to support, document, maintain and extend the functionality of Ally's digital analytics tagging infrastructure/environment.
* Vendor Management: Coordinate with multiple outside vendors across a variety of functions, such as: digital analytics, logging and session replay, tag management, and others. Work with vendors on system availability and performance, problem resolution, and data quality. Work with business partners & 3rd party vendors to expand tagging functionality and analytics deliverables
* Data Architecture: Identify data quality issues, sensitive data integrity, navigate multiple data sources, and work to resolve data quality issues. Ability to design and create standards for data collection across multiple front-end and mobile technology platforms. Help automate the management and auditing of enterprise analytics systems and develop data integrity solutions.
* Coordinate with Business Partners: Work across lines-of-business leads and analysts to take business requirements and effectively translate them into technical and functional deliverables. This extends from the requirements gathering sessions to tag maintenance in production across the enterprise.

Requirements:

* You have a good understanding of Javascript w/real-world experience
* You have worked with one, or many, digital analytics platforms, such as Google Analytics, Adobe Analytics, or other(s)
* You have worked with one, or many, tag management systems, such as Google Tag Manager, Adobe Launch, Tealium iQ, or other(s)
* You have a deep understanding of web technologies and frameworks
* You are familiar with W3C standards
* You enjoy working in a fast-paced work environment and overcoming technical and business challenges
* You enjoy learning new technologies, languages, and services
* You are often the person that is relied on to "get things done"