Brand Ambassador / Marketing Manager in Upper Nyack, NY at Vaco

Date Posted: 1/11/2021

Job Snapshot

  • Employee Type:
    Full-Time
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    1/11/2021
  • Job ID:
    BRAND62527

Job Description

Our client, an industry leader in their space, is seeking to add a Brand Ambassador/ Marketing Manager to their team. In this role and the objective of the marketing department is to have our our client's co name be synonymous with the product and service they specialize in - the way "Coca Cola" "Coke" is to soda.

Responsibilities for Marketing Manager

  • Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
  • Market through various channels and segment databases working with large data sets
  • Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
  • Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and retention
  • Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
  • Partner with creative teams, other internal stakeholders, and external agencies and vendors
  • Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
  • Work with the other marketing teams, other internal stakeholders, and external agencies and vendors


Qualifications for Marketing Manager

  • Experience building complex marketing programs and reporting on the results
  • Exposure to digital and direct response marketing
  • Competence as a creative writer with an eye for great emails and landing pages
  • Strong project management skills
  • Strong problem-solving ability, including metrics-driven thinking
  • Ability to travel as necessary
  • We're looking for someone with 4+ years of experience in marketing, has a Bachelor's Degree in Marketing or Business or similar
Our client offers a lucrative benefits package including retirement benefits and generous PTO .