Field Marketing Specialist in Mountain View, CA at Vaco

Date Posted: 2/19/2021

Job Snapshot

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Job Description

Field Marketing Specialist


  • Work with central marketing and regional sales to contribute to pipeline and unit goals.

  • Collaborate with our speakers' bureau to research and evaluate CXOs and ITDMs events to participate in

  • Identify and run events that support awareness and lead gen goals. As appropriate, focus on:

    • Company-led events (e.g. Next, Cloud Summits)

    • Third-party industry events (e.g. Gartner Symposium, Forbes )

    • Partner events (e.g. VMworld, Dell Tech Forum, Oktane)

  • Execute programmatic (repeatable and scalable) events such as prospect roundtables to help sales teams form new connections

  • Execute PMM/Sales agreed strategy (e.g. seasonal campaigns) to help engage with top accounts/prospects through direct mailer programs and device seeding