This site uses cookies. To find out more, see our Cookies Policy

Franchise Marketing in San Francisco, CA at Vaco

Date Posted: 11/8/2018

Job Snapshot

  • Employee Type:
    Contractor
  • Job Type:
  • Experience:
    At least 3 year(s)
  • Date Posted:
    11/8/2018
  • Job ID:
    FRANC40125

Job Description

JOB DESCRIPTION Franchise Marketing takes lead responsibility for executing projects and initiatives that support the broader short and long-term marketing strategy. The Manager collaborates with franchisees, franchise partners as well as internal team members to support the goal of driving leads and growing revenues.

Roles And Responsibilities

  • Converts brand strategies into innovative action plans to achieve marketing growth opportunities and executes new strategies to generate revenue
  • Manages resources, tasks, contracts, scope, and budgets for projects
  • Development of marketing collateral and programs
  • Understands digital marketing trends including SEO, PPC & retargeting
  • Manages roll out and execution of key programs to franchise system
  • In partnership with Operations, measure and report against plan outcomes
  • Assist in development and execution of social media marketing strategies
  • Work with Risk team on a variety of risk-related activities including: RDC check fraud, negative balance analysis, collections, ACH fraud, chargebacks, dispute resolution, fraud investigations and account / card compromise situations
  • Collaborates with cross-functional teams

Required Technical Skills

  • 3-5 years' experience in marketing - focus in franchising
  • Must have deposit risk management
  • Higher bank experience and deposit franchise banking
  • Strong project management skills
  • Proficiency with Adobe Creative Suite (Photoshop, InDesign & Illustrator)
  • Displays the ability to translate brand strategy into effective program guidelines and action plans

Required Education
Bachelor's Degree (Marketing, Business or related field) required

CHECK OUT OUR SIMILAR JOBS

  1. Business Development Jobs
  2. Account Manager Jobs