Marketing Analyst in Orlando, FL at Vaco

Date Posted: 9/6/2019

Job Snapshot

  • Employee Type:
  • Location:
    Orlando, FL
  • Job Type:
  • Experience:
    At least 3 year(s)
  • Date Posted:
  • Job ID:

Job Description

Join an organization that offers a motivating yet flexible work environment, embodying the desired "work-life" balance.*

Vaco is seeking an analytic, self-starter with a passion for "solving puzzles" and improving processes to support its clients in multiple industries. If this sounds like you, apply today!

As a Marketing Analyst, you will be working alongside the finance team at Vaco's clients:

  • reporting data analytics to inform decision making, strategic planning and results tracking thoroughly and thoughtfully
  • curating marketing campaign analytics, reporting and visualizations to assess effectiveness and business impact
  • tracking, measuring and optimizing marketing performance in terms of quality metrics, revenue, and activities
  • identifying and creating marketing distribution lists and segmentation groups (data extensions via Salesforce Marketing Cloud) for outbound marketing communications
  • creating customized reports and dashboards
  • assisting with the management of the CRM and Marketing Automation Platforms, driving marketing efficiencies with these tools
  • supporting departmental needs for ad hoc reporting
  • and other duties/projects as assigned

Vaco Requirements

Bachelor's degree in Finance, Accounting, or related field

  • Minimum of 3 year previous professional use of reporting tools
  • Highly proficient in MS Excel, Powerpoint and Word.
  • Advanced knowledge in Google Adwords, Bing Ads and/or other search engine marketing (SEM) programs preferred.
  • Working knowledge of popular SEO tools (Raven Tools, Moz Analytics, Buzzstream, etc.).
  • Social Marketing experience.
  • Experience in Tableu, HTML and CSS.

Vaco Benefits

  • Full benefits - Health, life, 401K etc, PTO and vacation
  • Work/Life balance
  • Great reputation in finance and accounting