Marketing Analyst in Indianapolis, IN at Vaco

Date Posted: 9/13/2019

Job Snapshot

  • Employee Type:
    Full-Time
  • Job Type:
  • Experience:
    3 to 5 years
  • Date Posted:
    9/13/2019
  • Job ID:
    MARKE12768

Job Description

Vaco has partnered with a growing company in downtown Indy for this exciting Marketing Analyst opportunity! Direct hire, parking paid, strong company culture.


Responsibilities include but are not limited to:

  • Create and maintain metrics reports on marketing and sales activities
    • Establish and maintain scalable reporting in conjunction with the IT Department for easy access by the field team
    • Analyze marketing and sales data to develop insights and make recommendations on areas for growth
    • Cross-functional collaboration with Supply Chain and Operations to develop effective promotion strategies and communicate results
    • Create opportunity reports to support category growth or competitive conversions across all product categories
    • Create tracking reports specific to field and national initiatives
  • Monitor and report on activity across all digital platforms
    • Aid in the development of corporate marketing strategies to increase customer engagement by performing campaign response analysis across all digital platforms
    • Identify trends and insights across relevant industry groups
    • Create, manage and report on weekly and monthly digital content engagement
    • Monitor and report on digital campaigns across all digital platforms
  • Manage technical aspects of key marketing systems
    • Participate in the management of product management on company website in conjunction with the Marketing Assistant
    • Assist in list management and engagement tracking in MailChimp email platform
    • Evaluate new technologies and application to improve and optimize marketing team performance and act as Project Manager for all future application implementations

Qualifications:

  • 3-5 years experience preferred
  • Ability to work in a team environment
  • Ability to translate important data into presentations for top management
  • Strong attention to detail
  • Bachelors in Marketing, Business or related field