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Marketing Manager in Raleigh, NC at Vaco

Date Posted: 7/13/2018

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Raleigh, NC
  • Job Type:
  • Experience:
    At least 3 year(s)
  • Date Posted:
    7/13/2018
  • Job ID:
    071318MMZA

Job Description

Vaco has been engaged by a Raleigh, NC area client in a search for a dynamic Marketing Manager. The Marketing Manager plays an integral role in driving growth of the company. In order to be successful in this role the preferred candidate is capable of doing the following:

  • Collaborating with a retained marketing firm to conceive of, coordinate and measure marketing activities including live, local, and national events.
  • Developing and maintaining specific collateral and maintains an ongoing stream of lead generation through website and social media management
  • Interacting closely with an experienced and innovative national sales team
  • Partnering with the local lead development representative.

Requirements:

  • Bachelor's degree in business administration, marketing/public relations, communications, or a related field.
  • 3-5 years' experience in marketing, preferably in IT
  • Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.
  • Thorough working knowledge of web analytics (Google Analytics, WebTrends, etc.) and Google Adwords.
  • Thorough working knowledge of marketing automation software such as Click Dimensions, Hubspot, Marketo, etc.
  • Familiarity with CRM systems a plus; willingness to become expert is a requirement.
  • Proven track record of analytical, strategic, and creative thinking.
  • Ability to manage multiple projects, and deliver clear and concise information to senior executives, customers and the entire healthcare community.